Scott Buscemi
March 22, 2012 
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2 Comments 
Every month I receive a few emails from clients inquiring a letter they receive from
the “Domain Registry of America”. This company sends letters to every person that owns a domain (URL) and uses some confusing verbiage to make it sound like you need to send them a payment for your domain to stay valid. The exact wording:
As a courtesy to domain name holders, we are sending you this notification of the domain name registrations that are due to expire in the next few months. When you switch today to the Domain Registry of America, you can take advantage of our best savings. Your domain name registrations with expire on xxx xx, xxxx. Act today!
There are a few things that give away what they are trying to do. You can see that they don’t say “our domain name holders”, they just state “domain name holders”. If your domains are registered with Luminary Web Strategies, GoDaddy, 1&1 or any other domain registrar, you are not a customer of Domain Registry of America and do not have to pay them a dime.
Also, even though they say your domains will expire on a set date, they have no way of knowing whether or not you have auto-renew set on your account. Auto-renew means your domain registration is renewed on the expiration date and extended for another year.
Just another note — their pricing is more than double our pricing. If you’re looking for an inexpensive domain registration with amazing, personal support, register your domain with us!
So to answer the original question – yes, the “Domain Registry of America” is real, and it isn’t a scam. But the tricky wording can confuse a lot of domain owners. Hopefully this blog post will clear up that confusion.
No comment Before applying for a job or branding yourself using your first and last name, it’s important to Google your own name to see the results. Even presidential candidates like Rick Santorum can run into issues with their names on Google. But now you can take advantage of a service that helps to manage those search results: Brand Yourself.
Brand Yourself is a very simple service that helps you to bury negative search results and “boost” positive search results. In addition, you can build a Brand Yourself profile that acts as a positive search result that will eventually show up on the homepage.
Avoid the Santorum issue and manage your online search reputation.
No comment So many businesses have joined in on social media. Whether they added a simple Facebook page, started tweeting on Twitter, or went all-out with a viral campaign on YouTube, in some way they have participated in social media marketing. But what happens when you over-extend yourself and can’t find the time to update all of the sites you are listed on?
Often times I will find a Twitter account for a business that hasn’t been updated in years. What does this tell me?
Continue Reading…
No comment Have you ever waited ten seconds for a website to load, only to navigate away because it just never showed up? It’s happens all of the time. Systems like WordPress have to talk to their databases before they can present the information to the visitor. But sometimes this takes forever – which can mean lost business for you! Thankfully, there is an amazing solution. Continue Reading…
No comment When I updated this website to WordPress 2.3, many of the admin buttons were not working. I could not press onto the triangles to collapse/expand navigation, press the “Edit” button next to visibility, upload images, and much more.
It turns out that the Disqus plugin was blocking all Jquery requests. Disqus came out with an update to their plugin, v2.6.6, which fixes this issue. If you are having troubles, but sure to go to your Updates page (in your admin dashboard) and update. While you’re at it, go grab WordPress 3.2.1 which just came out.
Are you having any other troubles when you upgraded your WordPress website? What do you think about the new admin panel?
No comment Today, I took some time to brand our Facebook page with a consistent look. In addition, I redesigned our business cards & email newsletters so they match the new design. Here’s how it all looks now:
Facebook Wall & Photostrip Overview
No comment 
When we started the “Free Mobile Site” contest on our Facebook page, the instructional tab had these instructions: “To enter, simply like [image of the "like" button] this page!” For many Facebook users, it is easy for them to understand that they should scroll to the top of the page and press the like button that is active up there so they can become a fan. Yet, having an inactive “like” button on this tab can be very confusing. I have now replaced the button within the tab with an active “like” button.
No comment Quick Summary: Think about what someone would type into Google to find your post, and make that your title.
This past week, one of my clients asked me how I title posts for my blog and the blog posts I write for my clients. Just like many parts of a website, the titling process is based on SEO.
No comment Note: This is for advanced website developers! You’ve been warned.
Today, I spent the entire day trying to make some HTML5 animations work on my WordPress site (the one you’re on right now). Since it was a very confusing process for me, I’m sure there are a lot of website developers (and casual bloggers) who would like to get animations on their site without the ten hours of hassle that I went through.
And… I want to figure out MYSELF how I did it all 
Step 1: Install Hype (Mac OS X only)
Step 2: Make your animation/page
Step 3: Export as HTML5, save locally.
Step 4: Upload the Resources folder to your FTP server. For me, I placed the resources folder inside “/public_html/html5/”. The resources folder is named “Website Services_Resources”.
Step 5: Open “HYPE.js”, then find this:
After the “url(‘, place in the direct path to the information with a forward slash afterwards. For mine, I put in http://luminary.ws/html5/.
Update:You must find all instances of “element.style.backgroundImage =” and “img.src = ” and add the URL for the HTML5 to work on all browsers.
Save this.
Step 6: Open up the “…hype_generated_script.js” file. Right at the beginning of the file, find scriptElement.src =. Right after this, place ‘direct path to files’. For mine, I put this: scriptElement.src = ‘http://luminary.ws/html5/’ + resourcesFolderName.
Save this. That was the nitty gritty part.
Step 7: Install & activate the EmbedIt plugin for WordPress.
Step 8: In the “Custom Fields” for the post/page you want the animation to appear, set the name as “HTML1″.
Step 9: Open the HTML page that Hype exported, copy the line of javascript. Paste this into the “Value” for HTML5.
Step 10: In the HTML editor, paste the two lines of code from Hype’s HTML page. Then replace the line of javascript with . Save the page, and you should be good to go!
All of Hype’s code is their copyright… only here for educational purposes.
Comment 
Watch this video on YouTube.
Welcome to the first blog post by me, Mr. Online! Better known as Scott Buscemi, this blog feed will be full of tips and tricks for optimizing your website, online marketing strategies, and social media outlets. Here’s a quick list of the post categories:
